Youku signs deal to bring 300 Sony films online

Youku Tudou Inc, China's largest Internet television company in terms of audience, said on Tuesday it has signed a five-year deal with Sony Pictures Television to bring more than 300 new and classic Sony Pictures films to the Youku platform.

The move is likely to help Youku Tudou uphold its lead in the online film market as other Internet video sites introduce Hollywood films, talent shows and TV series as they try to narrow the gap with Youku Tudou.

"We are delighted to be working with SPT to enrich our film library," said Huilong Zhu, Youku Tudou's vice-president of movie operations and corporate development. "Our strong working relationships with all eight major Hollywood studios allow us to offer our viewers a wealth of licensed content."

The company has teamed up with other Hollywood studios. Previous deals were made with Warner Bros, DreamWorks, Paramount, Twentieth Century Fox, Disney, NBC Universal, and Lionsgate.

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