A college student's entrepreneurial dream

Chen Anjie, 28, graduated from Shandong Jianzhu University in 2012. He was an ordinary worker and "poor" tourist in the first three years after graduation.

In January 2015, Chen went back to hometown Jinan to pursue his entrepreneurial dream. He opened an inn on Furong Street and sells folk accessories at the same time. The annual rent of the house is 170,000 yuan. Chen borrowed money from many friends to start the business.

However, he did not earn a penny in the first month, what's worse, he lost more than ten thousand yuan. Then, Chen adjusted the marketing strategy. He decorated the inn rooms with more characteristics and put the hotel information online, attracting many young tourists. Since the second month, profit had come. Chen earned nearly ten thousand yuan during the three-day "May Day" holiday, making him confident about his future.