Market launch of Emgrand EC7 in Russia. |
Dr. Zhang Lin, Vice President of Geely Group and Geely International General Manager was quoted saying: "Geely's strong export sales are due to Geely's new range of highly competitive vehicles and increased investment in key areas such as quality and branding. Geely have now entered into a strategic period for export sales, going further in 2013 we will add more models to our export line up such as the GX7 SUV which will help us continue with our sales success."
Geely has set up multiple complete knock down (CKD) facilities in key markets to speed up product delivery and also lower costs for consumers. Geely has established CKD facilities in partnership with local partners in Russia, Ukraine, Indonesia and a new CKD plant came online in Egypt in mid-2012, in addition plans for new production facilities in Ethiopia, and Brazil are well under way.
Geely's current major overseas markets include Ukraine, Russia, Iraq and Saudi Arabia, in 2013 Geely will aggressively expand into Egypt, Iran, and Algeria to gain a foothold in each key geographic area which will help the company expand outwards from each region. New models will be continually introduced into export markets, the new GX7 will be rolled out to key international markets over the course of 2012 and other new models will follow on. Geely plans to aggressively expand in each market with increased investment, new models and strengthened training policies for its domestic and international sales staff to ensure customer satisfaction in all markets.
Girl wearing "military uniform" parade on the street to publicize the new traffic regulation